BFM Business · Le Pitch 2 min read

Wapply on BFM Business: “an AI working for employment”

Vincent Azouani, our founder, was Brigitte Boucher's guest on Good Morning Business. Seven minutes to explain why looking for a job still feels like a full-time job.

By the Wapply team

Wapply on BFM Business: “an AI working for employment”

On Friday 28 August, Vincent Azouani was Brigitte Boucher's guest on Good Morning Business, on BFM Business. Seven minutes to explain what Wapply does — and why, in 2026, looking for a job still feels like a full-time job.

Le Pitch: seven minutes to convince

“Le Pitch” is the Good Morning Business slot devoted to young companies. The idea is simple: a founder, a presenter, and just enough time to explain the product to people who have never heard of it.

Our founder and CEO presented Wapply: an artificial intelligence that reads your CV, sorts through job ads and fills in application forms for you, directly on companies' own websites.

The problem nobody talks about

Applying takes time. A lot of time. Creating the same account on every company site, retyping the same information, reworking the same CV: candidates spend their days filling in forms instead of preparing for interviews.

For a young person without a network, that friction is expensive. It measures neither motivation nor skill — only patience and spare time.

What Wapply changes

  • You like the jobs you want, just like on a dating app.
  • The AI tailors your CV to the keywords of each advert, so it gets past recruiters' automatic filters.
  • It fills in the form on the company's site and sends the application.
  • You follow replies, interviews and rejections from a single place.

And for the organisations doing the supporting

Schools, training centres, employment agencies and support organisations use Wapply Pro: their advisers see in real time who is applying where, who is landing interviews, and who needs a hand. Reports for funders are generated in one click.

Watch the segment

The programme is available on catch-up on the BFM Business site. Running time: 7 minutes 5 seconds.

Watch the replay on BFM Business